Introducing our New Look - A Bold New Chapter for Our Brand.

Date Posted:15 December 2025 

We’re excited to unveil the refreshed look for our range of Australian-made flaxseed oil and meal products.

While our packaging has been modernised, our 30+ year commitment to producing premium, nutritious flaxseed remains the same.

Our new design is clean, contemporary, and colour-coded to help you identify each product range at a glance.

What’s New?

Striking New Packaging

Our flaxseed oils and meals now come in sleek, modern formats designed to stand out on shelves and sit neatly in your pantry. We’ve introduced design-forward plastic pouches and stylish food-grade cardboard cylinders, and we’ve updated our food-lined metal cans. Every packaging choice has been made with freshness, sustainability, and ease of use in mind.

Smarter, More Sustainable Design

We’ve added QR codes to our labels so you can easily learn more about each product, where it’s grown, and the Stoney Creek Oils story. Our refined design also reduces the need for multiple printed variations, lowering transport requirements and helping reduce emissions. Paper labels over printed cans give us more flexibility, without the need for over-stickering or unnecessary waste.

Modern Aesthetic

Clean lines, bold graphics, and vibrant colour palettes help clearly distinguish our product families.

Improved Functionality

Our new packaging is easier to store, handle, and use - perfect for busy households and health-conscious Aussies.

The Same Quality You Trust

Although our look has evolved, our products remain crafted to the same high standards you know and love.

For Our Loyal Customers

Thank you for being part of our journey. This update is all about improving your experience while staying true to our heritage. You’ll start seeing the new packaging in stores and online soon. Rest assured, inside every pouch, cylinder, or can, you’ll find the same wholesome flaxseed products you’ve trusted for years.

Where to Find Us

Wholesale

As our refreshed look rolls out across our distributor network, some lines will transition at different times. For details on availability, please contact your supplier for the latest product catalogue.

Households

You’ll see the new look appearing across our distributor network and on our website over the coming months. Please note that some products may transition earlier than others.

Stay in the Loop

We’d love to hear what you think of our new look! Follow us on social media or sign up for our newsletter to receive updates, recipes, and exclusive offers. Your feedback helps us continue to grow and serve our community with the best flaxseed products available.

Thank you for your continued support - here’s to a fresh new look with the same great taste and quality!